Items where Author is "Gransden, C.A."

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Bamber, D and Gransden, C.A. (2019) Perfume Consumption in India: An Exploratory Study. In: Exploring the Dynamics of Consumerism in Developing Nations. Business Science Reference, Hershey, PA, USA. ISBN 9781522579069

Bamber, D and Gransden, C.A. (2018) Learning from a Premium Dining Restaurant to Implement a Delight Strategy in a Bar/Grill: Applying Experiential Learning. In: Experiential Learning for Entrepreneurship. Palgrave Macmillan, pp. 165-183. ISBN 9783319900049

Gransden, C.A. (2017) Pokémon GO: A Revolution in Social Gaming (Case Study). In: Social Media Marketing. SAGE, London. ISBN 9781526423870 (Accepted for Publication)

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